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  • Gain taps Wanda Sykes as scent matchmaker, launches interactive YouTube program

    CINCINNATI — Laundry detergent brand Gain has tapped an actress and comedian for an interactive YouTube experience that helps people celebrate what makes them unique and find their perfect scent match.

  • SC Johnson expands household brands portfolio with Space Bag

    RACINE, Wis. — ITW's global Space Bag brand now is part of SC Johnson.

    SC Johnson said it agreed to acquire the space-saving storage brand and expects the deal to be finalized in next few months subject to U.S. regulatory clearances and currently is working on developing transition plans for the business. Financial terms of the deal were not disclosed.

  • P&G donates $75K to USA Gymnastics

    CINCINNATI — Procter & Gamble has donated a $75,000 grant to USA Gymnastics to support youth sports development, which has the potential to benefit up to 1 million kids.

    P&G said the grant will be used to benefit the USA Gymnastics fitness program, which encourages kids ages 6 to 16 years to engage in physical fitness through training, exercise and nutrition awareness. This is the first of several grants that will be awarded to national governing bodies to help encourage youth to engage in sports, the company noted.

  • Pampers taps Jennifer Hudson for exclusive lullaby

    NEW YORK — Pampers has teamed up with a Grammy Award-winning recording artist to celebrate the love parents feel for their babies.

  • Feline Pine introduces clumping cat litter

    PRINCETON, N.J. — Feline Pine has introduced a new and improved formulation of its clumping cat litter.

    Feline Pine clumping cat litter is made from the by-product of highly absorbent 100% natural pine, which acts like a sponge to absorb moisture and eliminate odor naturally.

  • Competitive Promotion Report debuts new website

    MARIETTA, Ga. — Competitive Promotion Report has given its website a makeover.

    CPR said its site, which will be unveiled Friday, is a dramatic departure from the previous site as it is designed to reflect the company's focus on providing their clients with actionable competitive intelligence and insights to help them develop more effective strategies and find solutions to the competitive issues they face.

  • Sabona launches magnetic athletic necklace

    SIKESTON, Mo. — Sabona has introduced a magnetic athletic necklace to its product line.

    The necklaces feature 1,200 gauss magnets embedded in a black accent and are combined with minus ion producing materials in a colorful stretch fabric.

    "We introduced our first leather magnetic necklace at the beginning of 2012 and are pleased to introduce a sporty, casual necklace to the Sabona line," Sabona national sales manager Corey McNew said.

  • Nielsen unveils winners of Breakthrough Innovation Awards

    HOLLYWOOD, Fla. — Nielsen announced the winners of an award that honors new products that succeed on multiple dimensions over a three-year period.

    The Nielsen Breakthrough Innovation Awards, which were presented at the company's Consumer 360 event in Hollywood, Fla., honored products for exhibiting the following attributes:

    • Distinctiveness: a new value proposition. Brand re-stages, ingredient reformulations, re-packaging, size changes, and close-in line extensions were excluded;

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