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Avanti celebrates spring 2013 with new offerings
DETROIT — Avanti is gearing up for spring 2013 by boosting its portfolio to include a variety of new greeting cards.
New to the Avanti portfolio are Valentine's Day cards enhanced with glitter and foil; Easter cards that showcase bright colors and characters; Mother's Day cards that are humorous and traditional; Father's Day cards that evoke a "saltier" style of humor; and graduation cards for grades kindergarten and older. Avanti also is launching new seasonal StandOuts cards and Avanti-branded cards that have been added to the company's A*Press collection.
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Walgreens, Taylor Swift partner on in-store merchandising set in anticipation of new album 'Red'
DEERFIELD, Ill. — Walgreens on Monday announced the launch of the "Taylor Swift Store at Walgreens," which will market a wide array of products from the six-time Grammy winner's branded merchandise line. Walgreens and select Duane Reade locations will provide a comprehensive, in-store selection of Taylor Swift music and merchandise.
The items will be available for purchase chain wide beginning the week of Oct. 8. The Taylor Swift-branded merchandise will incorporate artwork from her soon to be released album, "Red."