Center Store

BATTLE CREEK, Mich. — Kellogg's has committed an additional $250,000 to disaster relief efforts in the Midwest and South, the company said.

The funds, which were donated from Kellogg's Corporate Citizenship Fund to the American Red Cross, build on the company's donation of $400,000 cash and its product commitment to hunger relief charity Feeding America to benefit disaster victims.

MONTREAL — PepsiCo Canada announced that its Pepsi Retro product, which made its appearance back in January in Quebec, has returned to store shelves for the summer.

Pepsi Retro is a nod to its 1980s packaging and features iconic retro graphics. Consumers will find Pepsi Retro in stores beginning this week in 355-mL cans, 12-pack cases and 591-mL bottles, Pepsi said.

FLORHAM PARK, N.J. — A milk formula for babies made by Gerber Products can reduce the risk of atopic dermatitis, and Gerber has the Food and Drug Administration’s permission to say so.

Gerber said Thursday that its Good Start milk-based formulas were the first and only infant formulas to meet the FDA’s criteria for a qualified health claim. The partially hydrolyzed formula may reduce a baby’s risk of developing atopic dermatitis in the first year.

CINCINNATI — Pampers has introduced Prints, a limited-edition diaper line.

Pampers limited-edition Prints are available in designs for both boys and girls, including floral and polka dot prints for girls, and argyle and toy car prints for boys. The diapers can be purchased at retailers nationwide through the summer and are available in sizes 1 through 4.

RYE, N.Y. — HyDrive Energy is gearing up to debut its caffeine-free energy drink.

HyDrive Decaf is 100% caffeine- and taurine-free and contains 30 calories per 15.5-oz. bottle. The beverage is available in a Wild Peach variety.

HyDrive Energy products can be purchased in more than 30,000 retail locations in 44 states and retail for a suggested price range of $1.49 to $1.79 per bottle.

CINCINNATI — Procter & Gamble's Tide brand is bringing its mobile laundry program to Missouri to provide free laundry services to victims of the recent tornadoes in the area.

Tide's Loads of Hope will arrive in Joplin, Mo., on Thursday and is encouraging residents and workers to drop off their laundry to be washed, dried and folded, free of charge.

BETHESDA, Md. — The latest refillable perfume and cologne atomizer made for on-the-go consumers has hit the market.

Travalo said its latest model, Travalo Excel, which will retail for $19.99, holds 30% more fragrance (65 sprays) than its original size, the company said. Travalo products, including its Pure and Classic products, retail from $9.99 to $19.99.

LOS ANGELES — Pacific Shore Holdings has added a caffeinated, sugar-free gum to its Energy-X portfolio.

New Energy-X chewing gum is available in a spearmint flavor and contains 55 mg of caffeine, the company said. The Energy-X line will expand to include a caffeinated gum that features 102 mg of caffeine and will be infused with green tea extract.

The company currently markets Energy-X lip balm products and is slated to launch an Energy-X protein power bar.