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SILVER SPRING, Md. — Certain tobacco products introduced to the market or changed after Feb. 15, 2007, are subject to enhanced scrutiny by the Food and Drug Administration, the agency said Wednesday.



Dollar sales for energy drinks were up 8.2% in drug stores for the 52 weeks ended Oct. 31, 2010, according to SymphonyIRI Group. Energy shot dollar sales in the channel fared even better, with sales surging nearly 12% for the same period.


Despite occasional controversy, demand remains strong for the beverages, and the segment is poised to become even more significant as its appeal broadens beyond its original target consumer group.


YORK, Pa. — Lifestyle Foods’ new chilled grab-and-go line offers three lunch options and one breakfast option for consumers looking for quick, healthy meals. Meals in the soup-and-salad line — chicken noodle/Caesar salad, tomato basil/garden salad with light Italian dressing, and vegetarian vegetable/garden salad with light ranch dressing — are all less than 125 calories. The oatmeal kit comes with a fresh apple, raisins and turbinado sugar.


Supplier News — Pampers is looking to provide new resources and support for Latina moms and their babies through its latest initiative. The company announced the creation of the Madrinas Network, which will offer moms the opportunity to opt-in to receive tips and information on their baby’s development through a mobile messaging platform, and to join the Pampers Madrinas network at 
Facebook.com/PampersLatino.



WASHINGTON — The Food Marketing Institute and the Grocery Manufacturers Association on Wednesday announced their support for a research study about how consumers use brand websites and how the use of these websites impacts shoppers’ in-store buying behavior.

LAS VEGAS — Energizer is unveiling its latest long-lasting power products at the Consumer Electronics Show this week.

Energizer said Wednesday that it will showcase:

• New Energi To Go products, which include various portable power packs;

• Energizer Inductive and Recharge Smart chargers;

• A new line of electronic accessories, including an all-in-one travel adapter and an extended flash case for the iPhone; and

DENVER — Looking to inspire weight loss among consumers, a maker of weight-management products is kicking off a new multiplatform marketing campaign.

Centered around Atkins' free weight-loss kit — which includes the quick-start guide, chef recipe booklet, sample two-week induction meal plan, pocket carb counter with acceptable foods lists, $3 book rebate for the bestselling "The New Atkins for a New You" and three free Atkins bars — the new campaign will include advertising, online initiatives and a unique chef recipe program.

Supplier News — A citrus soda made by Dr Pepper Snapple Group is making a major splash in the Southern states in which it’s currently sold. Sun Drop is made with orange juice and caffeine. DPS’ sudden focus on Sun Drop stems from the company’s interest in directing consumer interest to flavored sodas, a noncola segment of the soft drink industry in which the company specializes.