General Merchandise

NASHVILLE, Tenn. -- Mars Petcare is launching a new campaign to encourage consumers to ad wet food to their dog's dry kibble.

The company's new campaign features its four CESAR, PEDIGREE, NUTRO and IAMS pet brands and aims to increase the overall awareness of wet dog food (and growth of the category) by encouraging dog owners to mix in wet food with dry kibble.

RACINE, Wis.  -- Raid is tackling the growing bed bug problem in America with a new product that detects the insects before a large-scale infestation can occur.

The new Raid Bed Bug Detector & Trap rolling out at retailers nationwide enables consumers to see evidence of bed bugs before an infestation occurs. 

WILTON, Conn. -- A brand known for softening laundry for over 30 years is taking category leadership and innovation to the next level with two new product introductions.

The Snuggle brand has rolled out two new product lines: Snuggle PLUS SuperFresh and Snuggle Cherry Blossom Collection.

NEW YORK -- One of the world's largest educational toy-makers is bringing a new collection of products to store shelves.

VTech announced it is expanding its educational toy lines. The new products are part of VTech's Baby, Infant and Preschool lines, the Go! Go! Smart lines and the Baby Amaze line.

GOLDEN, Colo. -- A leading brand in supportive breastfeeding products is partnering with Lifetime Television on a special event to promote the positive effects and benefits of breastfeeding.

NEW ALBANY, Ohio – Brandperx is launching a Bump Bag targeted to expectant moms that will contain some of the most popular brands in drug stores.

The Bump Bag is the brainchild of Brandperx Co-Founder and President Shauna Garshon and contains a variety of samples, special offers and information hyper-targeted to the mom-to-be. All of the brands in the Brandperx Bump Bag are available in the prenatal/postnatal sections of retailers nationwide.

KANSAS CITY -- Hallmark Signature is helping celebrate mom with new cards designs that aim to be as extraordinary as she is.

The brand is launching Hallmark Signature cards for Mother's Day that offer sophisticated designs paired with easy-to-send, simplified messages. The cards are handcrafted and designed with an attention to detail including premium paper stock, rich process like emboss and foil, and high impact embellishments like gems, beads, fabrics and more.

VANCOUVER -- A new brand is seeking to capitalize on the increasing popularity of natural and non-toxic cleaning products.