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Nail

  • 5 hot products from the robust offerings at CosmoProf North America

    Cosmoprof North America, or CPNA, delivered a robust beauty trade fair featuring resources for every aspect of business, from packaging and filling to finished product. The event, held July 9 to July 12 in Las Vegas at the Mandalay Bay Convention Center, grew this year in both attendance and square footage, which can be attributed to expansion in such specialized areas as scent, natural products and multicultural items, not to mention a multitude of country pavilions — with Korean beauty holding court in two areas.

  • SinfulColors debuts Punk Yourself top coat collection

    NEW YORK — Revlon’s SinfulColors brand is introducing a new collection at Walgreens before it hits other stores. The Punk Yourself collection features an innovative formula Hypnotic Transforming Top Coat that create an instant melted, liquefied or dyed effect when applied over wet nail polish, creating a unique look every time.

  • Sally Hansen unveils limited-edition Salon Chrome kits
    NEW YORK — Coty’s Sally Hansen brand is looking to capitalize on a big social media trend with its latest launch. The brand will be introducing the first DIY nail it in the United States with its Sally Hansen Chrome kits, inspired by the Instagram trend of sharing #chromenails.
     

  • DSNTV: Keynote highlights from the New General Market Summit

  • Sally Hansen kicks off Life Proof campaign for Miracle Gel

    NEW YORK — Coty’s Sally Hansen brand is highlighting the strength of its of its Miracle Gel with a new ad campaign, titled Life Proof. The campaign is designed to showcase Miracle Gel’s chip resistance.

    Since the product’s 2014 launch, Coty said Miracle Gel users have been loyal to the brand and put the product to the test with daily activities — something that inspired the new campaign.

  • Look Nail Color aims to make nail art easy with latest product

    LAKE ZURICH, Ill. — With interest in nail art growing, particularly on such social media sites as Pinterest and Instagram,  Look Nail Color is looking to make nail artistry accessible to more consumers while also offering a selection of 8-free, vegan and cruelty-free nail colors.

  • Essie launches wild nudes collection

    NEW YORK — Nail polish company essie has unveiled its latest line of colors. Essie’s wild nudes collection include nine colors that range from light tan to a shadowy blue.

    The collection contains neutral sheer and saturated cream nail colors that the company says include a nude polish for every skin tone. The line includes:

  • Essie partners with bridal designer on gel couture bridal collection
    NEW YORK — Essie is teaming up with couture bridal designer Monique Lhuillier on its essie gel couture bridal collection. The collection adds to the company’s two-step gel manicure product line, which it launched last year, and is essie’s first collaboration with a bridal designer. 
     
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