New Products

PLANO, Texas — Taking the celebrity fragrance market a whole new level, Cheetos brand spokes-cheetah Chester Cheetah is entering the fragrance market with the new Cheeteau, Frito-Lay North America has announced.

And yes, it does smell like the cheesy snack.

WILTON, Conn. — Sun Products Corp. announced the introduction of new all free clear fabric softener and dryer sheets, which will complement the company's all free clear detergent. 

LOUISVILLE, Ky. — Renessence LLC has announced the launch of the Renessence Hair Renewal System, a plastic surgeon-formulated line that employs stem cell technology to battle hair loss.

A three-step shampoo/conditioner/serum treatment, Renessence is formulated with a blend of proprietary renewal peptides that promise to stimulate hair follicle stem cells for new hair growth in as little as two months, according to the company.

NEW YORK — Bitsy's Brainfood, a snack brand for kids, launched a line of organic fruit and vegetable cereals in three flavor combinations: Fruit & Veggie 1,2,3; Carrot Raisin Crunch; and Banana Squash Squares. The new line aims to offer families a "smarter" cereal option. It's also packaged in a way that's educational and fun, the company noted.

SAN ANTONIO— Mission Pharmacal Company on Thursday announced the availability of a new, patented dual-iron version of its prenatal vitamin, CitraNatal Harmony, a single-pill prescription supplement with calcium citrate. The product features Ferr-Ease, a patented blend of ferrous fumarate, a rapidly absorbing iron salt, and carbonyl iron, known for its gentle, prolonged absorption.  

PORT WASHINGTON, N.Y. — Nail product manufacturer Kiss Products has created a new Kiss Salon Secrets Nail Art Starter Kit for nail art fans.

The kit offers salon-inspired nail art with at-home convenience and includes a booklet with step-by-step directions from professional nail artists, including Gina Edwards, Patricia Yankee and Masako Sasaki. The kit can be used with imPRESS Press-On Manicure or any color polish.

NEW YORK — Bazooka Candy Brands, a division of the Topps Co., announced the expansion of the Major League Baseball branded Ring Pops to new teams this March. The candies will be expanding to additional teams, including the Philadelphia Phillies, Chicago Cubs, Cincinnati Reds and the Boston Red Sox.

The branded Ring Pop candies are packaged in wrappers featuring each team's logos, with flavors corresponding to the team colors, the company said.

SALT LAKE CITY — Zarbee's Naturals on Tuesday launched Seasonal Relief with Ze339, an extract from Butterbur that helps relieve congestion, the company reported.