Zoa Energy is changing the way consumers obtain their pre-workout supplements.
New from the brand is Zoa+, a line of pre-workout beverages that were developed in partnership with strength and conditioning coach Dave Rienzi, businessman Dwayne Johnson, businesswoman Danay Garcia and entrepreneur John Shulman.
[Read More: The Vitamin Shoppe, Ghost announce retail partnership]
Designed as a pre-workout supplement formulated with high-quality ingredients to bolster performance, the beverages contain 0 sugar and 200 mg of natural caffeine, the company said.
Also featuring a combination of nitric oxide support, vitamins, antioxidants, electrolytes and nutrients that work to promote exercise performance and focus, the products look to support hydration and immunity.
“In order to maximize results in the gym, I believe the body needs to be prepared with the right combination of vitamins and electrolytes,” Rienzi said. “Implementing nitric oxide support and clean ingredients into this first-of-its-kind pre-workout supplement will be a game changer for health-conscious users looking to take their workout to the next level.”
[Read More: GNC debuts PlantFuel line of plant-based supplements]
In addition, Zoa+ contains B vitamins, folate, ginkgo biloba, l-citrulline, vitamins C and D, and a blend of dietary supplements and antioxidants to support workouts and appeal to consumers’ tastes with a balance of natural sweetness, the company said.
“As athletes, we know what consistency and the right ingredients can do for a fitness regimen,” Garcia said. “We’re excited to introduce this product to the market with the highest-functioning ingredients possible, all aimed at helping athletes of any fitness level achieve their goals.”
Available in mandarin orange grapefruit, pineapple passion fruit and blackberry acai flavors, Zoa+ comes in a 12 pack of 12-oz. cans that retail for $39.99 at GNC.com, Amazon.com and ZoaEnergy.com.
[Read More: Alani Nu expands availability to The Vitamin Shoppe]
“Zoa+ is an innovative, healthy, bad ass pre-workout energy supplement. As our consumers will experience, we went to great lengths to deliver a dynamite formulation,” Johnson said. “Between Zoa+ and Zoa, you have one hell of a Cadillac combo of healthy energy products to support all of your daily fitness and life goals.”