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GoodNites to sport Spider-Man on underwear
DALLAS — Kimberly-Clark has partnered with Marvel Entertainment to bring the latter’s Spider-Man character to GoodNites underwear.
Marking the first use of licensed characters by the GoodNites brand, the underwear for boys will feature graphics of the famed web-crawler for a limited time beginning this month.
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Hanes underwear gets the Tagless treatment
WINSTON-SALEM, N.C. — Hanes is bringing its Tagless concept to its men's underwear bottoms.
A decade after introducing its Tagless undershirts, the brand said the introduction of its Tagless briefs, boxers and boxer briefs are designed to address the unmet needs voiced by male consumers and underscores the brand's continued commitment to ensure the ultimate in comfort with each new product innovation.