Hair

Ouai provides key to achieving air-dried waves
Ouai’s Air Dry Foam contains kale extract, panthenol, carrot protein and notes of magnolia, lily, blackberry, violet and cedar-wood.
John Frieda adds ‘Riverdale’ star to influencer campaign
Camila Mendes, who plays Veronica Lodge in the CW's “Riverdale,” will work with the John Frieda team to create content that highlights her personal hair story and the role it’s played in her life, the Kao USA brand said.

Suave sheds light on hair tricks used in ads with new campaign

To kick off the campaign, the company shared behind the scene videos showcasing the finishing poles used to simulate shine, and foot-long extensions used in advertisements.
SteelMclean elevates styling, intros pomade

Infused with 12 super fruits and herbal extracts, the Pomade La Mode is a hybrid of shine and moisture designed to condition and control while providing luster, the company said.
Smooth ‘n Shine unveils collections for curly, straight hair

The curl line contains camellia oil and shea butter, while the straight collection features black seed and coconut oil as main ingredients.
Rebels Refinery joins Target’s men’s grooming lineup

The nine-SKU line of natural products spans the personal care category from lip balm to shampoo, beard oil and under-eye moisturizer.
Splat focuses on bright, bold dyes with new campaign

Splat will be bringing awareness to its two latest innovations — 1 Wash and 10 Wash, No Bleach — with a new campaign video called “Your Life, Your Color.”
Ouai sets the stage for relaxed, undone tresses

The dry texture foam contains rice protein, which adds hold and memory for a soft, reworkable, beachy texture that may last for several days.
Creme of Nature replenishes tresses with pure honey

The pure honey line contains eight products formulated with vitamins and mineral-rich honey, that work for every hair type, the company said.
Clairol focuses on empowerment with Color of Confidence campaign

The campaign addresses the fears around coloring hair at home and encourages women to take control and make a positive change for themselves.

Ouai provides key to achieving air-dried waves

John Frieda adds ‘Riverdale’ star to influencer campaign

Suave sheds light on hair tricks used in ads with new campaign

SteelMclean elevates styling, intros pomade

Smooth ‘n Shine unveils collections for curly, straight hair

Rebels Refinery joins Target’s men’s grooming lineup

Splat focuses on bright, bold dyes with new campaign

Ouai sets the stage for relaxed, undone tresses

Creme of Nature replenishes tresses with pure honey

Clairol focuses on empowerment with Color of Confidence campaign