Natural

NEW BRUNSWICK, N.J. -- Johnson & Johnson is looking to strengthen its position in hair care by agreeing to acquire Vogue International, a privately held personal care products company, for approximately $3.3 billion in cash.

J&J said the acquisition will include the OGX collection of shampoos, conditioners, treatments, styling products, body care and bath products, the FX line of hair styling products, and the Proganix and Maui Moisture hair care lines.

At top from left: Judy Ard, VP of HBC, ECRM; Jack Savdie, Vice President of Sales and Albert Savdie, President, Global Beauty Care; Alex Tomas, Area Manager, DSN. At bottom right, from left: Judy Ard, VP of HBC, ECRM; Peter Mulholland, General Manager Australasia at InnovaDerma Aus & NZ Pty Limited, Louise  Ferguson co-founder of SkinnyTan; Alex Tomas, Area Manager, DSN.

LOS ANGELES -- Popular skin care brand Neutrogena has created an innovative LED face mask that treats facial acne with just one step, sending therapeutic red and blue wavelengths into the skin at the speed of light.

Neutrogena says its new Light Therapy Acne Mask is the only home LED device that uses this dual-action approach to disrupt the acne cycle and deliver clearer, healthier skin.

BROOKLYN, N.Y. -- As summer starts to really heat up, Desert 2 Desert, Inc. makers of the patented My Cabana Boy spray sunscreen applicator, has announced that it has expanded nationwide retail distribution. 

CINCINNATI — Actress, film producer and philanthropist Priyanka Chopra is joining a roster of women around the globe as Pantene’s newest Global Brand Ambassador.

Chopra will be the face of Pantene’s new campaign celebrating the Brand’s biggest shampoo launch in 30 years: Pantene Pro-V’s new Shampoo formulas that go beyond washing to fuel hair from within. Pantene’s new shampoos claim to fuel hair with the nutrients it needs to be strong from the core to endure the stressors it faces day in and day out.

CITY OF INDUSTRY, Calif. -- Markwins Beauty Brands has launched a restructuring of its corporate leadership team just several weeks after the company named a new COO. 

Recently named COO Bill George has promoted key employees among Markwins’ beloved brands. These promotions include:

LONDON — New research from Mintel, presented at in-cosmetics Global, is taking a look at the size of South Korea’s beauty market, the changes Korean beauty has brought to the global market and what trends to expect in the coming year.

Drug chains are editing existing product assortments to clear more space for up-and-coming brands that court back shoppers who may have migrated to specialty stores. Several categories are heating things up in the beauty aisles, especially Korean beauty. Kline research reveals the category is growing at a 30% annual clip, and chains are seeking the right items to introduce more shoppers to the innovative and effective Korean entries.

NEW YORK — Sundial Brands’ Shea Moisture is looking to reach beauty shoppers looking for personalization with its latest launch. The new SheaMoisture Beauty Hack, currently available only at Ulta, is a three-step system that allows consumers to customize their hair, body and facial care routines.

MIAMI, Fla. -- Beauty products brand HSI Professional is planning to expand distribution of its styling tools and hair care products to brick-and-mortar retailers.

In just the past few months, Walmart announced plans for a naturally positioned color cosmetics line called Found. CVS has pumped in more than 2,000 natural, organic and naturally inspired items, such as Organic Doctor and Burt’s Bees cosmetics into 3,000 doors. And earlier this year, Target substantially built out its natural assortment and dubbed natural skin care as a business contributing double-digit percentage sales lifts.  

Hamacher Resource Group’s Future 50 Emerging Brands from 2017 include products that run the gamut from OTC to beauty, from eyedrops to hemorrhoid cream, all of which have set themselves apart from the pack based on sales indicators and community pharmacy distribution.