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  • New Rainbow Light Vibrance multivitamin line targets millennials

    SUNRISE, Fla. — Rainbow Light on Wednesday launched Rainbow Light Vibrance, a new premium line of non-GMO Project Verified multivitamins, specifically formulated with a foundation of organic fruits and vegetables to meet the unique health needs of millennials.

  • Mondelez to introduce new Véa brand this year
    BOCA RATON, Fla. — Mondelēz International is looking to launch a new “power brand,” aimed at driving incremental growth, the company announced Tuesday at the Consumer Analyst Group of New York Conference.
     
    “Well-being is a significant growth opportunity for us, both in developed and emerging markets,” Mondelēz International chief growth officer Tim Cofe said. “In fact, 2017 will be our biggest year ever in the well-being space with unprecedented innovation and renovation of our portfolio.”

  • CareZips provide caregivers optimal solution for addressing incontinence

  • Unilever promotes new Dove Shower Foam with its first branded Snapchat lens
    NEW YORK — Unilever, to promote the launch of Dove’s new Shower Foam, is trying out a new form of social marketing with its foray into the world of branded Snapchat lenses. 
     

  • Beard Guyz launches 3 products for spring
    GLENDALE HEIGHTS, Ill. — Grooming company Beard Guyz this week announced the planned rollout of a new collection of three products this spring. The company is introducing its Beard Growth Serum, Beard Scentz and Beard Butter Growth Formula. 
     
    Beard Scentz is designed to eliminate smells that build up in facial hair. The spray includes such natural and organic ingredients as tea tree, manuka and thyme oils. Beard Scents comes with a suggested retail price of $6.99.
     

  • MidWest Gloves & Gear intros Xpert Grip work gloves
    CHILLICOTHE, Mo. — MidWest Gloves & Gear has introduced a new work glove to its selection. The company roled out its Xpert Grip General Purpose Work Gloves, which are aimed at providing superior non-slip grip and dexterity in dry, wet and oily conditions. 
     
    The palm of the new gloves features a unique palm surface with a foam rubber honeycomb coating to create a gripping surface. The knit gloves have a flexible cuff and are a high visibility safety color. 
     

  • Clarion Brands offers solution to sleep-deprived suffering from tinnitus

    TREVOSE, Pa. — Clarion Brands last week launched a new portfolio of Lipo-Flavonoid products addressing sleep and tinnitus. The newly launched products include the Sonorest Sleep Tones sound machine, Lipo-Flavonoid Night and The Lipo-Flavonoid Day/Night Kit.
     

  • Mondelez unveils Teddy Soft Bakes
    EAST HANOVER, N.J. — Mondelēz International on Thursday rolled out its new treat that joins Teddy Grahams in the Teddy brand portfolio. The snack, already known around the world as Barni, will hit the U.S. as Teddy Soft Bakes. 
     
    Teddy Soft Bakes are a fluffy, soft-baked filled snack in the shape of a bear that comes in two varieties, chocolate filling and vanilla-flavored filling. 
     
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