Shave

  • Yellow Wood closes sale of PDC brands

    BOSTON — PDC Brands, whose portfolio includes such personal care and beauty brands as Dr. Teal’s, Cantu, Body Fantasies, BOD Man and Eylure, has officially been sold to CVC Capital Partners. Yellow Wood Partners picked up roughly $1.42 billion for the company, which it acquired five years ago.
     
  • SheaMoisture launches beard care collection

    AMITYVILLE, N.Y. — Sundial Brands’ SheaMoisture has introduced a new line of products targeted toward beard care. The SheaMoisture Men’s Beard Care Collection includes four products formulated with maracuja oil and certified organic shea butter.

    The line includes a face and beard wash, full beard detangler, beard conditioning oil and beard balm. The products are free of mineral oil, parabens, phthalates, sulfates and propylene glycol.

  • Aqua Velva marks 100 years, launches new after shave balm

    WHITE PLAINS, N.Y. — Combe’s aftershave brand Aqua Velva is commemorating its centennial with the launch of a new product to address several shave-related issues that men say they experience.

    Aqua Velva 5-in-1 Sensitive After Shave Balm is formulated to be non-burning, provide all-day moisture, help prevent bumps, soothe redness and fight ingrown hairs, the brand said.

  • Braun intros Series 3 Shave and Style

    NEW YORK — Procter & Gamble’s Braun grooming brand is introducing the Braun Series 3 Shave and Style, a starter kit for men looking to get into grooming. The company said the shaver was designed using insights into unmet needs by polls of 18-34-year-old men.

    The Series 3 Shave and Style is a three-in-one shaver for men who want to be able to choose between a clean shave and a precise beard style with one device. It pairs up with a set of changeable beard trimmer attachments, and the three-flex head adapts to the face’s contours.

  • SK-II hot seller for Procter & Gamble

    CINCINNATI — The continued growth of the super-premium SK-II skin care brand was a main component that led Procter & Gamble to enjoy a 3% rise year over year in beauty segment sales for its 2017 fiscal second quarter ended Dec. 31.

    Also rising to the occasion was innovation and marketing support for the Pantene and Head & Shoulders brands, P&G announced Friday.

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