Phallon Obomanu, VP of customer development of drug & specialty channels at Kenvue, highlights the importance of purpose-driven initiatives in retail pharmacy.
The companies report early success, with a 161% increase in member enrollment and a 57% boost in engagement in programs that offer grocery stipends through Instacart.
The Age Factor ecosystem includes a dietary supplement, a wellness companion app and a biological age test to measure and track personal progress over time.