Curls’ Blueberry Bliss line adds styling products for type 4 hair

The expanded range of products now includes creams, custards, gels, leave-in primers and treatment oils.
Gisselle

Curls, the hair care brand founded by Mahisha Dellinger, is expanding its Blueberry Bliss line of products with a collection of stylers made specifically for those with type 4 tresses. 

Formulated with blueberry extract, which works to help repair damaged hair, as well as encourage growth and prevent breakage, the expanded range of products now includes creams, custards, gels, leave-in primers and treatment oils. 

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The full extended range of Blueberry Bliss products include:

  • Define N Shine Smoothie: A styler that helps offer definition and shine with an added texture stretch effect. It is made with marshmallow root extract, elm extract and mango seed butter for hydration, repair and smoothing properties; 
  • Super Rich Moisture Fix: This moisturizer provides hydration to strands while also helping reduce frizz and providing conditioning benefits. It also contains marshmallow root extract and slippery elm extract, as well as khaya senegalensis root; 
  • Curl Defining Custard: A texture-defining custard that is formulated with humidity protection and frizz control; 
  • Extended Hold Gel: Made to slick down coils, this nutrient-rich gel is flake-free and offers humidity protection; 
  • Healthy Super Hold Edge Control: Made with castor oil, rosemary leaf and red clover, this edge control gel helps achieve desired styles; and 
  • Mint Hair and Scalp Strengthening Oil: A newly formulated oil that works to help improve hair strength, enhance scalp conditioning and lock in moisture for all hair types. It is made with such plant-based oils and extracts as blueberry seed oil, rosemary leaf oil and grapeseed oil. 

Consumers can find Curls’ new Blueberry Bliss styling products in-store and online at Target.

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