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Lolleez fills niche sore throat need with kid friendly solution
WASHINGTON, Conn. — Lolleez on Tuesday announced the launch of a new line of throat soothing lollipops for kids that capitalizes on the current "cleaner ingredient" trend with Certified Organic ingredients and alleviates a risk of choking associated with lozenges and cough drops.
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10 Truths of OTC No. 4: It's about prevention and wellness, not category and cure
Truth 4: Everyone cares about prevention and wellness, not category and cure
Several hard realities have resulted in a mindset shift away from perceptions of medicine as a reactive cure doled out by healthcare practitioners, and towards people taking an active role in preventing illness via changed behaviors and products.