Inside Beauty

Eva NYC showcases brand overhaul
Eva NYC's brand renovation includes long-term investments in clinical testing, environmental impact research, expanding consumer engagement and increasing its accessibility.
Method rolls out Dream Foam body wash
The product contains glycerin and aloe vera to provide 12-hour moisture, as well as self-foaming technology to aid in removing dirt and grime.

Degree unveils Whole-Body Deodorant line

Whole-Body Deodorant for men and women touts odor protection for up to 72 hours.
Olivia Rodrigo stars in Lancôme’s Drama Matte campaign

Rodrigo is the new face of the Drama Matte campaign, which spotlights the L’Absolu Rouge Drama Matte lipsticks and coincides with the roll out of new shades and an upgraded formula.
Sephora announces BIPOC brands selected for its 2025 Accelerate program

Sephora announced the participants of its 2025 Accelerate incubator program, which span across hair care, makeup, skin care and fragrance categories.
Dove intros Targeted Serum Concentrate and Cream Serums

New from the brand are the Targeted Serum Concentrate and Cream Serums, which aim to target visible signs of body skin damage.
Milani Cosmetics caters to brows via Stay Put Tinted Brow Mousse

Milani Cosmetics’ new Stay Put Tinted Brow Mousse was created to help tint, build and lock eyebrows into place.
Swarovski turns to Coty for beauty market entry

Coty announced that Swarovski has signed a long-term beauty license that offers the opportunity to develop, produce and distribute a collection of fragrances.
Tatcha’s skincare products roll out to Ulta Beauty shelves

The beauty brand shared that its products will be available at more than 1,400 Ulta Beauty stores nationwide and online beginning Jan. 1, 2025.
Native debuts Jarritos, Dunkin’ personal care product launches

The Jarritos collection will be exclusive to Target and the Dunkin’ collection will be exclusive to Walmart.