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Ulta becomes first beauty retailer of Proactiv products

8/29/2016

BOLINGBROOK, Ill. -- On the heels of posting another quarter of fiscal results above investor expectations, Ulta Beauty has scored a retail partnership with a big skin care brand.


Starting Sept. 1, Proactiv will be available to Ulta Beauty guests in select stores and nationwide online at ulta.com. Ulta Beauty will be the exclusive beauty retailer of Proactiv at the time of the launch.


"We at Proactiv are truly excited for this partnership with Ulta Beauty.  As the #1 acne brand in America, we are thrilled our next wave of expansion will bring our proven acne skincare solutions into the hands of Ulta Beauty guests, giving even more individuals the opportunity to have the clear, healthy-looking skin they deserve," said Kimber L. Maderazzo, EVP of global brand and product marketing at The Proactiv Company.


Ulta Beauty stores will carry a range of Proactiv products which will include individual items as well as 3-step kits and additional products through ulta.com.  proactiv combines proven safe and effective acne fighters into an easy to use, daily skin care regimen designed with all skin types and ages in mind.


Ulta Beauty will also carry X Out on Ulta.com from the makers of Proactiv. X Out is a simple, 1 step Wash-In treatment designed specifically for busy teens and young adults.


"This announcement marks the first time Proactiv will be available at a national beauty retailer and it is yet another exciting first for Ulta Beauty," said Tara Simon, senior vice president of prestige merchandising at Ulta Beauty.  "We've listened to our guest and know she wants the most sought-after brands and we deliver them to her time and time again.  Offering Proactiv at Ulta Beauty is a huge win for us and more importantly our guests who have been requesting the brand for years."


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