Debuting with an in-store experience that includes a disruptive shelf structure, Colorsonic’s display was co-designed by L’Oréal Paris and Target’s merchandising team.
The brand’s non-prescription products are rolling out to 3,800 of the retailer’s shelves beginning in August, but can currently be found on its e-commerce platform.
Neutrogena, Walgreens and the Melanoma Research Foundation came together to provide information and resources, including free skin cancer screenings and education on effective products.